Profit is the aim of any business and was traditionally the single bottom line however more recently People and Planet have been added to form the Triple bottom line: People, Planet, Profit. African fig specializes at showing you how developing People and being responsible custodians of the Planet can increase your bottom line of Profit.

People:

• It’s all about people. It’s your people that differentiate you from your competitors and without them you wouldn’t have a business. People living and operating in their full potential will make a business seriously profitable. Sure your product is important but if your people can’t sell your product or deliver the service you offer, then sadly it is insignificant. Developing your people and keeping them motivated has direct positive impacts on your. Enthusiastic, motivated and goal driven staff are the only difference between a good company and a great one. Remember we are talking about personal development and bring out the very best from your people. Internationally, large corporates invest significant amounts into people development; they have intensively recognised the huge effect all levels of staff can have on their profit margins. If you are serious about increasing your profit margins then People Development is the way forward. More and more we are distinguishing the effect: that this relatively small investment can contribute to a significant increase in bottom line Profits. We all know that the best form of marketing is by word of mouth. Engaged, passionate, motivated and confident staff at all levels will allow positive word of mouth marketing.

Planet:

• The amazing thing is that most people think that being environmentally responsible is costly. In fact most truly sustainable strategies will save you money. Just consider how much you could save if your motivated staff were educated about the global environmental crisis and so they turned off every appliance that wasn’t being used. Or if because of a recycling strategy your waste removal contractor only has to remove your waste twice a month as opposed to four times. Of course no matter what your business, your clients will like the fact that you are environmentally responsible and you could use the “eco friendly business” approach to promoting your business. You may even attract new business.

The bottom line is that the approaches that African Fig takes will add at least 10% to your bottom line by developing your people and reducing your environmental impacts. We take pride in meeting and connecting with companies around Africa, sharing our knowledge and spreading our passion for People, Planet and Profit.

Let us show you how to make a difference to your Profit by being responsible with People and the Planet.